Middle and senior managers are now travelling abroad on business in vast numbersor working in virtual distributed teams which cross cultural as well as international borders.
This insightful new book focuses on business cultural awareness and offers accessible dip-in information on doing business overseas. Developed from their experiences with the business cultures of many nations, Barry Tomalin and Mike Nicks provide the essentials that will enable any business traveler to come to a full understanding of cultural differences in communication, negotiation, partnerships, socializing, incentives and rewards. More than just preventing the reader from causing offense to their business counterparts, the authors offer strategies and tactics for gaining the trust and collaboration of colleagues from other countries and ensuring that the right impression is madewhatever the culture.
The book provides a framework for understanding any culture in the world, but specifically includes chapters on China, India, Brazil, Russia, UK, Germany, Italy, France, Japan and the USA.
Other important topics covered Cultural Expectations; How to be More Culturally Sensitive; Cultural Beartraps; and Relocation and Repatriation.

zlib/no-category/未知 [未知]/The World's Business Cultures and How to Unlock Them_11021929.epub

Tomalin, Barry, Nicks, Mike

Barry Tomalin, Mike Nicks

Angus & Robertson (UK)

Eden Paperbacks

United Kingdom and Ireland, United Kingdom

Reprinted, London, 2008

London, ©2007

0, PT, 2008

2008-01

With the aid of a specially developed model 'The 5 C's Model' expert authors demonstrate how to get your communications right internationally and ensure that meetings, both face-to-face and virtual, go according to plan. Barry Tomalin and Mike Nicks offer strategies and tactics for getting people from different countries on your side, and detailing the knowledge you need to make the right impression and avoid giving offence. The authors provide a framework for understanding any culture in the world, but include specific chapters on the top 10 economies in the world in 2050, according to Morgan Grenfell bank: China, USA, Germany, UK, Russia, India, Brazil, France, Italy and Japan. The 5 C's Model demonstrates how to select the information and understanding you need and how to make sense of it all. The 5Cs are: (1) Cultural knowledge: the basic information you need in order to show interest and familiarity; (2) Cultural behaviour: identifying the basic profile of a country and comparing it with your own; (3) Cultural values and attitudes: what makes a business community tick and what turns it off; (4) Cultural preferences: how to verify your own preferences and compare them with those of the communities you are dealing with. How to anticipate and resolve any problems; and (5) Cultural adaptation: the six key areas of cultural difference where communication can break down. This book gives the reader: a new approach to International business; a business model for international cultural understanding; an insight on how to communicate successfully internationally; a knowledge of cultural expectations; instruction in how to be more culturally sensitive; and highlights the cultural bear traps

With the aid of a specially developed model, expert authors demonstrate how to get your communications right internationally and ensure that meetings, both face-to-face and virtual, go according to plan. The authors provide a framework for understanding any culture in the world, offering strategies and tactics for getting people from different countries on your side, and detailing the knowledge you need to make the right impression and avoid giving offence. Barry Tomalin is Director of Cultural Training at International House in London, one of the largest language and cultural training organisations in the world, and Visiting Lecturer in Cross-cultural Communication at the University of Westminster. He is the author of many books and monographs on culture and has trained in 65 countries. Contents include: International business: A new approach; A business model for international cultural understanding; Communicating successfully internationally; Cultural expectations; How to be more culturally sensitive; Cultural bear traps; and Relocation and repatriation

2020-12-16