Retailing in the 21st Century : Current and Future Trends 🔍
Professor Dr. Manfred Krafft, Professor Murali K. Mantrala PhD (eds.) Springer Berlin · Heidelberg, 1, 2006
英语 [en] · PDF · 4.0MB · 2006 · 📘 非小说类图书 · 🚀/lgli/lgrs/nexusstc/scihub/zlib · Save
描述
Retailing in the new millennium stands as an exciting, complex and critical sector of business in most developed as well as emerging economies. Today, the retailing industry is being buffeted by a number of forces simultaneously, e.g., increasing competition within and across retailing formats, the growth of online retailing, the advent of ‘radio frequency identification’ (RFID) technology, the explosion in customer-level data availability, the global expansion of major retail chains like Wal-Mart and METRO Group and so on. Making sense of it all is not easy but of vital importance to retailing practitioners, analysts and policymakers. With crisp and insightful contributions from some of the world’s leading experts in retailing, __Retailing in the 21st Century__ offers in one book a compendium of state-of-the-art, cutting-edge knowledge to guide successful retailing in the new millennium.
备用文件名
lgrsnf/A:\compressed\10.1007%2F3-540-28433-8.pdf
备用文件名
nexusstc/Retailing in the 21st Century: Current and Future Trends/a675b218f064d361333cfd66a7b56ec0.pdf
备用文件名
scihub/10.1007/3-540-28433-8.pdf
备用文件名
scihub/10.1007/978-3-540-28433-8.pdf
备用文件名
zlib/Business & Economics/Professor Dr. Manfred Krafft, Professor Murali K. Mantrala PhD (eds.)/Retailing in the 21st Century: Current and Future Trends_2134070.pdf
备选作者
Nitaigour P. Mahalik
备用出版商
Springer Spektrum. in Springer-Verlag GmbH
备用出版商
Steinkopff. in Springer-Verlag GmbH
备用版本
Springer Nature, Berlin, 2006
备用版本
Berlin ; New York, NY, ©2006
备用版本
1 edition, October 25, 2005
备用版本
Berlin, Heidelberg, 2006
备用版本
Germany, Germany
备用版本
1, 2005-10-25
元数据中的注释
sm35269610
元数据中的注释
{"edition":"1","isbns":["3540283994","3540284338","9783540283997","9783540284338"],"last_page":405,"publisher":"Springer"}
备用描述
Overview....Pages 1-10
Retail Success and Key Drivers....Pages 13-25
Retailing in the Global World: Case Study of Metro....Pages 27-38
Retail Trends in Europe....Pages 41-58
Trends in U.S. Retailing....Pages 59-75
Trends in Retailing in East Asia....Pages 77-93
Future Store Technologies and Their Impact on Grocery Retailing....Pages 95-112
The Third Wave of Marketing Intelligence....Pages 113-125
Applications of Intelligent Technologies in Retail Marketing....Pages 127-141
New Automated Checkout Systems....Pages 143-157
Understanding Retail Customers....Pages 159-173
Future Trends in Multi-channel Retailing....Pages 175-192
Retail Competition....Pages 193-208
New Challenges in Retail Human Resource Management....Pages 211-224
Retail Assortment: More ≠ Better....Pages 225-238
Out-of-Stock: Reactions, Antecedents, Management Solutions, and a Future Perspective....Pages 239-253
Recent Trends and Emerging Practices in Retailer Pricing....Pages 255-269
Retail Pricing — Higher Profits Through Improved Pricing Processes....Pages 271-288
Current Status and Future Evolution of Retail Formats....Pages 289-308
Electronic Retailing....Pages 309-323
Supply Chain Management in a Promotional Environment....Pages 325-344
Sales Promotion....Pages 345-359
Understanding Customer Loyalty Programs....Pages 361-379
Integrated Marketing Communications in Retailing....Pages 381-395
备用描述
Retailing in the new millennium stands as an exciting, complex and critical sector of business in most developed as well as emerging economies. Today, the retailing industry is being buffeted by a number of forces simultaneously, e.g., increasing competition within and across retailing formats, the growth of online retailing, the advent of 'radio frequency identification' (RFID) technology, the explosion in customer-level data availability, the global expansion of major retail chains like Wal-Mart and METRO Group and so on. Making sense of it all is not easy but of vital importance to retailing practitioners, analysts and policymakers. With crisp and insightful contributions from many of the world's leading experts in retailing, Retailing in the 21st Century offers in one book a compendium of state-of-the-art, cutting-edge knowledge to guide successful retailing in the new millennium.
备用描述
Retailing stands as an exciting, complex and critical sector of business in most developed as well as emerging economies. The retailing industry is being buffeted by a number of forces simultaneously, like increasing competition within and across retailing formats, and others. This work offers knowledge to guide successful retailing.
备用描述
Retailing in the new millennium stands as an exciting, complex, and critical sector of business in most developed as well as emerging economies. Focussing on retailing in 21st century, this guide identifies some of the emerging trends and issues in the field
开源日期
2013-08-01
更多信息……

🚀 快速下载

成为会员以支持书籍、论文等的长期保存。为了感谢您对我们的支持,您将获得高速下载权益。❤️
如果您在本月捐款,您将获得双倍的快速下载次数。

🐢 低速下载

由可信的合作方提供。 更多信息请参见常见问题解答。 (可能需要验证浏览器——无限次下载!)

所有选项下载的文件都相同,应该可以安全使用。即使这样,从互联网下载文件时始终要小心。例如,确保您的设备更新及时。
  • 对于大文件,我们建议使用下载管理器以防止中断。
    推荐的下载管理器:JDownloader
  • 您将需要一个电子书或 PDF 阅读器来打开文件,具体取决于文件格式。
    推荐的电子书阅读器:Anna的档案在线查看器ReadEraCalibre
  • 使用在线工具进行格式转换。
    推荐的转换工具:CloudConvertPrintFriendly
  • 您可以将 PDF 和 EPUB 文件发送到您的 Kindle 或 Kobo 电子阅读器。
    推荐的工具:亚马逊的“发送到 Kindle”djazz 的“发送到 Kobo/Kindle”
  • 支持作者和图书馆
    ✍️ 如果您喜欢这个并且能够负担得起,请考虑购买原版,或直接支持作者。
    📚 如果您当地的图书馆有这本书,请考虑在那里免费借阅。