Search Engine Marketing 🔍
Jay Dickman, Jay Kinghorn McGraw-Hill; McGraw-Hill Osborne Media, First edition, Place of publication not identified, 2008
英语 [en] · PDF · 6.8MB · 2008 · 📘 非小说类图书 · 🚀/lgli/lgrs/nexusstc/zlib · Save
描述
Revolutionize Your Internet Marketing Leverage today's Internet marketing strategies to reach customers, increase sales, and establish performance-based marketing in your organization. Search Engine Marketing explains how to use Web analytics, key performance indicators (KPIs), search engine optimization (SEO), and search marketing-the critical tools for success. Multichannel marketing, which uses radio, TV, and print to broadcast your message, is also covered. The book includes revealing interviews with industry experts as well as valuable tips on vendor selection. Implement an effective, integrated marketing program for your business with help from this definitive guide. Track and measure both digital and traditional marketing with analytics Define and use KPIs to manage campaigns and channels for maximum profitability Employ SEO strategies to increase leads, conversions, and sales Understand how website architecture, keywords, tags, and sitemaps affect search results Use PPC to place ads in search engines, radio, TV, and newspapers Get hands-on strategies for maximizing Google Analytics and Google AdWords
备用文件名
lgli/McGraw.Hill.Osborne.Media.Search.Engine.Marketing.Oct.2008.eBook-DDUISBN978-0-07-159733-3.pdf
备用文件名
lgrsnf/McGraw.Hill.Osborne.Media.Search.Engine.Marketing.Oct.2008.eBook-DDUISBN978-0-07-159733-3.pdf
备用文件名
zlib/Arts/Photography/Jay Dickman, Jay Kinghorn/Search Engine Marketing_636075.pdf
备选标题
Perfect Digital Photography: Brilliant Pixels from the Digital Darkroom
备选标题
Perfect Digital Photography(Second edition)
备选标题
Perfect Digital Photography Second Edition
备选作者
Andreas Ramos; Stephanie Cota; OverDrive, Inc
备选作者
Ramos, Andreas, Cota, Stephanie
备选作者
Dickman, Jay, Kinghorn, Jay
备选作者
Jay Kinghorn; Jay Dickman
备用出版商
McGraw-Hill School Education Group
备用出版商
McGraw-Hill/Osborne McGraw-Hill
备用出版商
Irwin Professional Publishing
备用出版商
Oracle Press
备用版本
McGraw Hill LLC Professional Division, New York, 2009
备用版本
2nd ed., New York, New York State, 2009
备用版本
2nd ed, Emeryville, Calif, London, 2009
备用版本
United States, United States of America
备用版本
Second edition, New York, 2009
备用版本
Second Edition, PT, 2009
备用版本
New York, c 2009
备用版本
1, PT, 2008
元数据中的注释
lg208329
元数据中的注释
{"isbns":["007160166X","9780071601665"],"last_page":288,"publisher":"McGraw-Hill, Osborne Media"}
元数据中的注释
Includes index.
备用描述
Publisher's Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product.
Master the art of digital photography "Jay Dickman and Jay Kinghorn again have brought an insightful book on digital photography based on creating your best digital photographs, regardless of the rapid changes in the digital technology... From cover to cover, this book is filled with priceless information on how to get the great photos, and how to make sure they are your best." --John Knaur, Senior Marketing Manager, Digital SLR, Olympus Imaging America In this completely updated, full-color work, a Pulitzer Prize-winning National Geographic photographer and an Adobe Photoshop Certified Expert guide you through the entire photographic process, from composition to printing and archiving. The expert techniques inside this masterful guide help you greatly improve both the quality of your photographs and your proficiency in the digital darkroom. Perfect Digital Photography, Second Edition covers the latest technologies, including digital SLR cameras, Adobe Photoshop CS4, and Adobe Photoshop Lightroom, and offers tips for developing an efficient workflow. Stunning color photographs throughout the book show you the results that you too can achieve.
备用描述
<p><P><b>Revolutionize Your Internet Marketing</b><P>Leverage today's Internet marketing strategies to reach customers, increase sales, and establish performance-based marketing in your organization. <b>Search Engine Marketing</b> explains how to use Web analytics, key performance indicators (KPIs), search engine optimization (SEO), and search marketing-the critical tools for success. Multichannel marketing, which uses radio, TV, and print to broadcast your message, is also covered. The book includes revealing interviews with industry experts as well as valuable tips on vendor selection. Implement an effective, integrated marketing program for your business with help from this definitive guide.&#160; <P><ul><li>Track and measure both digital and traditional marketing with analytics<P></li><li>Define and use KPIs to manage campaigns and channels for maximum profitability </li><li>Employ SEO strategies to increase leads, conversions, and sales</li><li>Understand how website architecture, keywords, tags, and sitemaps affect search results</li><li>Use PPC to place ads in search engines, radio, TV, and newspapers</li><li>Get hands-on strategies for maximizing Google Analytics and Google AdWords</li></ul></p>
备用描述
<p><P><b>Master the art of digital photography</b><P>Jay Dickman and Jay Kinghorn again have brought an insightful book on digital photography based on creating your best digital photographs, regardless of the rapid changes in the digital technology... From cover to cover, this book is filled with priceless information on how to get the great photos, and how to make sure they are your best. &#151;John Knaur, Senior Marketing Manager, Digital SLR, Olympus Imaging America<P>In this completely updated, full-color work, a Pulitzer Prize-winning National Geographic photographer and an Adobe Photoshop Certified Expert guide you through the entire photographic process, from composition to printing and archiving. <P>The expert techniques inside this masterful guide help you greatly improve both the quality of your photographs and your proficiency in the digital darkroom. <b>Perfect Digital Photography, Second Edition</b> covers the latest technologies, including digital SLR cameras, Adobe Photoshop CS4, and Adobe Photoshop Lightroom, and offers tips for developing an efficient workflow. Stunning color photographs throughout the book show you the results that you too can achieve.</p>
备用描述
"Master the art of digital photography "Jay Dickman and Jay Kinghorn again have brought an insightful book on digital photography based on creating your best digital photographs, regardless of the rapid changes in the digital technology... From cover to cover, this book is filled with priceless information on how to get the great photos, and how to make sure they are your best." --John Knaur, Senior Marketing Manager, Digital SLR, Olympus Imaging America In this completely updated, full-color work, a Pulitzer Prize-winning National Geographic photographer and an Adobe Photoshop Certified Expert guide you through the entire photographic process, from composition to printing and archiving. The expert techniques inside this masterful guide help you greatly improve both the quality of your photographs and your proficiency in the digital darkroom. Perfect Digital Photography, Second Edition covers the latest technologies, including digital SLR cameras, Adobe Photoshop CS4, and Adobe Photoshop Lightroom, and offers tips for developing an efficient workflow. Stunning color photographs throughout the book show you the results that you too can achieve."-- Provided by publisher
备用描述
Publisher's Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product.
Revolutionize Your Internet Marketing Leverage today's Internet marketing strategies to reach customers, increase sales, and establish performance-based marketing in your organization. Search Engine Marketing explains how to use Web analytics, key performance indicators (KPIs), search engine optimization (SEO), and search marketing-the critical tools for success. Multichannel marketing, which uses radio, TV, and print to broadcast your message, is also covered. The book includes revealing interviews with industry experts as well as valuable tips on vendor selection. Implement an effective, integrated marketing program for your business with help from this definitive guide.
备用描述
"Leverage today's Internet marketing strategies to reach customers, increase sales, and establish performance-based marketing in your organization. Search Engine Marketing explains how to use Web analytics, key performance indicators (KPIs), search engine optimization (SEO), and search marketing - the critical tools for success. Multichannel marketing, which uses radio, TV, and print to broadcast your message, is also covered. The book includes revealing interviews with industry experts as well as valuable tips on vendor selection. Implement an effective, integrated marketing program for your business with help from this definitive guide."--Jacket
备用描述
"Jay Dickman is a Pulitzer Prize-winning photographer and a regular contributor to National Geographic. Jay Kinghorn is an Olympus Visionary photographer, Adobe Photoshop Certified Expert, and full-time digital photography consultant, trainer, and presenter."-- Provided by publisher
备用描述
A completely updated full-color guide co-written by a Pulitzer Prize-winning National Geographic photographer and a photography instructor
开源日期
2010-02-18
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