Visitor management may be considered as a component of destination management at all levels of a destination. It involves a wide range of stakeholders. This book demonstrates current knowledge on visitor management.
Visitor Management in Tourism Destinations provides insight into critical concepts such as the visitor experience, service quality, the uses of indicators and frameworks, and interpretation. It also addresses current issues including the social and political dimensions of visitor management, the implementation of monitoring, vandalism and augmented reality.
Authored by leading international researchers in the field of visitor management research, this book is primarily aimed at researchers and postgraduate students.
Key Features:
· Considers critical concepts and influential factors in visitor management.
· Illustrates current issues in visitor management.
· Research-based case studies contribute to an overall understanding of core issues.
· Covers the state-of-the-art in guiding and interpretation

lgli/K:\!genesis\!repository8\8\cabi\Visitor management in tourism destinations.pdf

lgrsnf/K:\!genesis\!repository8\8\cabi\Visitor management in tourism destinations.pdf

nexusstc/Visitor management in tourism destinations/21ff7bd2586dae95cea6cccf4ea7589e.pdf

zlib/Business & Economics/Albrecht, Julia N/Visitor management in tourism destinations_2918469.pdf

Heritage Tourism Destinations Preservation, Communication and Development

Visitor Management in Tourist Destinations

Julia N Albrecht; Noel Scott; Eric Laws; Mohammad Alazaizeh; Justyna Bakiewicz; Paul Barron; Jannes Bayer; Abhishek Bhati; Robert Burns; Maria João Carneiro; Marília Durão; Astrid Fehringer; Warwick Frost; Jeffrey Hallo; Azizul Hassan; Najmeh Hassanli; Florian Jurgeit; I-Ling Kuo; Jennifer Laing; Anna Leask; Joohyun Lee; Günther Lehar; Theresa Leitner; Jasmine Moreira; Gianna Moscardo; Douglas G Pearce; Philip Pearce; Tijana Rakic; Haywantee Ramkissoon; Paul Taylor; Brijesh Thapa

Mohammad Alazaizeh; Justyna Bakiewicz; Paul Barron; Jannes Bayer; Abhishek Bhati; Robert Burns; Maria João Carneiro; Julia N Albrecht; Noel Scott; Eric Laws

Julia Nina Albrecht, Noel Scott, Eric Laws, Mohammad Alazaizeh, Justyna Bakiewicz

PdfCompressor 5.0.2

CABI Publishing

CABI series in tourism management research, 3, Boston, MA, 2017

CABI Series in Tourism Management Research, Oxford, 2016

United Kingdom and Ireland, United Kingdom

1, 20161207

2016-12-19

lg1679379

producers:
Adobe PDF Library 10.0.1

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Cover 1
VISITOR MANAGEMENT IN TOURISM DESTINATIONS 4
Copyright 5
Contents 6
Contributors 8
Part I: Introduction and Foundation 10
1: Introduction to Visitor Management in Tourism Destinations 12
1.1 Conceptualizing and Explaining Visitor Management 12
1.2 Book Aim and Content 14
1.3 Content and Overview 15
1.4 Conclusion 16
References 16
2: Destination Managementand Visitor Management: Non-convergent Literatures but Complementary Activities and Issues 18
2.1 Visitor Management 18
2.2 Destination Management 19
2.3 Destination Management and Visitor Management 23
2.4 Conclusion 28
References 28
3: Meeting the Challenge of Managing Visitor Experiences at Tourism Attractions 31
3.1 Introduction 31
3.2 Defining and Classifying Visitor Attractions 32
3.3 Understanding Visitor Experiences 32
3.4 Conceptual Frameworks and the Visitor Experience Journey 34
3.5 Managing the Visitor Experience Journey: The Case of the Otago Central Rail Trail 36
3.5.1 Managing how visitors discover, plan and book 37
3.5.2 Managing how visitors access the attraction 37
3.5.3 Managing the visitor experience at the attraction 38
3.5.4 Managing a visitor’s reflection and memory of their experience 38
3.6 Conclusion 39
References 39
4: The Social and Political Dimensions of Visitor Management: Rural Home-based Accommodations 42
4.1 Introduction 42
4.2 Home-based Accommodations in Iran 43
4.3 Visitor Management in Home-based Accommodations 43
4.4 Social and Political Dimensions of Visitor Management 47
4.5 Conclusion 49
References 50
Part ll: Critical Concepts in Visitor Management 52
5: Indicators and Standards-based Visitor Management Frameworks in Achieving Sustainability at Cultural Heritage Sites 54
5.1 Introduction 54
5.2 Indicators and Standards-based Frameworks 55
5.2.1 The concept of indicators 56
5.2.2 The concept of standards 56
5.2.3 Normative theory 57
5.3 Petra Archaeological Park 59
5.3.1 Indicators for the tourism experience at Petra Archaeological Park 60
5.3.2 Standards for the tourism experience at Petra Archaeological Park 60
5.4 Discussion and Conclusion 63
References 65
6: Managing Nature-based Visitors’ Perceived Service Quality, Satisfaction and Future Behaviour Intention 68
6.1 Introduction 68
6.2 Service Quality 69
6.2.1 Dimensionality of service quality 69
6.2.2 Measurement of service quality 71
6.3 Satisfaction 71
6.3.1 Conceptualization of satisfaction 71
6.3.2 Importance-performance analysis 72
6.4 Differences between Service Quality and Satisfaction 74
6.5 Future Intention 74
6.6 Case Study 74
6.6.1 Introduction 74
6.6.2 Kafue National Park: overview 75
6.6.3 Methods 75
Sample 75
Survey instrument 75
Statistical analysis 75
Factor analysis and reliabilities 76
6.6.4 Results 77
6.6.5 Discussion 79
6.7 Conclusion 80
References 80
7: The Relevance of Visitors’ National Park Affinity for Effective Visitor Management in Protected Areas 84
7.1 Introduction 84
7.2 Visitors to National Parks 85
7.2.1 Segmentation approaches 85
7.3 Hohe Tauern National Park 88
7.3.1 Study area 88
7.3.2 Studies conducted at Hohe Tauern National Park 89
7.3.3 Visitors’ affinity to Hohe Tauern National Park 89
Socio-demographics and travel behaviour 90
Pricing 90
Partnerships 91
Visitor information and use of services 92
Intention for revisit 92
7.4 Implications for Visitor Management 92
References 93
Part lll: Current Issues in Visitor Management 98
8: Visitor Monitoring in the Tapajós National Forest, Brazil 100
8.1 Introduction 100
8.2 Tapajós National Forest 101
8.3 Methods 103
8.4 Results and Discussion 104
8.5 Conclusions 108
8.5.1 The case study 108
8.5.2 Implications for benchmarking and best practices 109
Acknowledgements 110
References 110
9: Tourist Behaviour, Vandalism and Stakeholder Responses 111
9.1 Introduction 111
9.2 Environmental Damage in the Context of Tourists 112
9.2.1 Definition of vandalism and environmental damage 112
9.2.2 Key contextual literature 113
9.2.3 Importance of a multiple stakeholder perspective 114
9.3 Specific Study 114
9.3.1 Aims 114
9.3.2 Methods 114
9.3.3 Results 116
9.3.4 Discussion 121
9.4 Wider Implications 122
References 123
10: Augmented Reality Application to Museum Visitor Experiences 126
10.1 Introduction 126
10.2 Literature Review 127
10.2.1 Augmented reality – the concept and application 127
10.2.2 Museum experiences 127
10.2.3 Tourism in Bangladesh – museum visitation and the emerging tourism economy 128
10.3 Examples of AR Technology Applications in Museums 128
10.3.1 The UK experience 129
10.3.2 The Greek experience 129
10.4 Relevance of AR to Bangladesh Museums: A Study 130
10.4.1 Study methodology 130
10.4.2 Results and analysis 130
Visitors’ comprehension of AR – concept and applications 130
AR technology in an emerging tourism economy 131
AR technology application in the Bangladesh National Museum 131
AR technology application in museums of Bangladesh – key challenges and promises 132
10.5 Discussion 132
10.5.1 Practical implications for Bangladesh 133
10.6 Conclusion 134
References 135
Part lV: The State of the Art in Guiding and Interpretation 138
11: Strategies for Successful Interpretation Techniques in Visitor Attractions: The Operationalization of Guided Tours in Museums 140
11.1 Introduction 140
11.2 Guided Tours as Valuable Interpretation Techniques in Museums 141
11.3 Specificities in Planning and Operationalizing Guided Tours 142
11.4 The Implementation of Guided Tours in Portuguese Museums 145
11.4.1 Methodology of data collection 145
11.4.2 Results and discussion 146
Guide characteristics 146
Format of the guided tours 146
11.4.3 Conclusions and implications 152
References 154
12: Using Heritage Interpretation to Manage Film-induced Tourism at Heritage Visitor Attractions 155
12.1 Introduction 155
12.2 Literature Review 156
12.2.1 The film-induced tourism phenomenon 156
12.2.2 Visitor management challenges at heritage visitor attractions 157
12.2.3 Heritage interpretation as a visitor management tool 158
12.3 Methods 159
12.4 Results 159
12.4.1 An increase in visitor numbers 159
12.4.2 The influence of visitors’ expectations on heritage interpretation 160
12.4.3 Addressing visitor management challenges at Alnwick Castle through heritage interpretation 161
12.5 Conclusions 164
References 165
13: Theories of Learning and their Application in Interpretation 168
13.1 Introduction 168
13.2 Tourism and Protected Areas 169
13.3 Principles of Interpretation 170
13.4 Interpretation, Emotions, Affective Domain and Cognitive Learning 171
13.5 Regulatory Information, Restrictions and Conditioning Learning 173
13.6 Conclusion 175
References 176
14: Critical Reflections on the Role of Interpretation in Visitor Management 179
14.1 Introduction 179
14.2 Defining and Describing Interpretation 180
14.3 Roles of Interpretation in Visitor Management 181
14.4 Interpretation Effectiveness 185
14.5 Critical Reflections on Interpretation 188
14.6 Principles for Effective Interpretation Practice 189
14.7 Interpretation and the Future 191
References 193
Part V: Conclusion 198
15: Current Knowledge and Future Research Directions in Visitor Management 200
15.1 Introduction 200
15.2 Visitor Management in Context 201
15.3 Critical Concepts in Visitor Management 202
15.4 Current Issues in Visitor Management 202
15.5 The State of the Art in Guiding and Interpretation 203
15.6 Conclusions 204
References 205
Index 206
Back_Cover 210

Content: Introduction to Visitor Management / Julia N. Albrecht --
Destination Management and Visitor Management / Douglas Pearce --
Meeting the Challenge of Managing Visitor Experiences at Tourism Attractions / Paul Taylor, Warwick Frost and Jennifer Laing --
The Social and Political Dimensions of Visitor Management : Visitor Management Practices at Rural Home-based Accommodations / Najmeh Hassanali --
Indicators and Standards-Based Visitor Management Frameworks in Achieving Sustainability at Cultural Heritage Sites / Mohammad Alazaizeh and Jeffrey Hallo --
Managing Nature-Based Visitors' Perceived Service Quality, Satisfaction and Future Behavior Intention / Joohyun Lee and Brijesh Thapa --
The Relevance of Visitors' National Park Affinity for Effective Visitor Management in Protected Areas / Jannes Bayer, Astrid Fehringer, Günther Lehar, Florian Jurgeit and Theresa Leitner --
Park and Protected Area Visitor Use Monitoring / Robert Burns and Jasmine Moreira --
Tourist Behaviors, Vandalism and Stakeholder Responses / Abhishek Bhati and Philip Pearce --
Augmented Reality Application in Museum Visitor Experiences / Azizul Hassan and Haywantee Ramkissoon --
Strategies for Successful Interpretation Techniques in Visitor Attractions : The Operationalization of Guided Tours in Museums / Marília Durão and Maria João Carneiro --
Using Heritage Interpretation to Manage Visitors at Film-induced Tourism Heritage Attractions / Justyna Bakiewicz, Anna Leask, Paul Barron and Tijana Rakic --
Theories of Learning and their Application in Interpretation / I-Ling Kuo --
Critical Reflections on the Role of Interpretation in Visitor Management / Gianna Moscardo --
Current Knowledge and Future Research Directions in Visitor Management / Julia N. Albrecht.

## Abstract
This book considers visitor management (VM) as a component of destination management at all levels of a destination and involving a wide range of stakeholders. It aims to demonstrate current knowledge on VM and to provide insights into conceptual issues rather than providing merely descriptive case studies. This book is primarily aimed at postgraduate students and researchers. The introduction and foundation chapters in Part I provide the context for the book as well as the broader topic of VM. Part II considers critical concepts in VM (indicators and standards-based VM frameworks, VM and service quality and visitor affinity) while Part III illustrates current issues in VM (visitor monitoring, tourist behaviour and vandalism, and the use of technology). Part IV of the book addresses guiding and interpretation, and their roles and relevance in VM. The book has 15 chapters and a subject index.

Visitor management (VM) can be considered a component of destination management and involves a wide range of stakeholders. Within this unique text, key information is presented via foundation chapters, before moving in to critical concepts and influential factors. It then provides an illustration of the current issues faced by VM, while research-based case studies further contribute to overall understanding of the core issues. A final section on guiding and interpretation rounds the book off before a concluding chapter looks at future research directions. This book is written by leading international researchers and provides an authoritative overview of the current knowledge and insights into conceptual issues of VM.

La 4e de couverture indique : "Visitor management may be considered as a component of destination management at all levels of a destination. It involves a wide range of stakeholders. This book demonstrates current knowledge on visitor management. Visitor Management in Tourism Destinations provides insight into critical concepts such as the visitor experience, service quality, the uses of indicators and frameworks, and interpretation. It also addresses current issues including the social and political dimensions of visitor management, the implementation of monitoring, vandalism and augmented reality."

"Visitor management may be considered as a component of destination management at all levels of a destination. It involves a wide range of stakeholders. This book demonstrates current knowledge on visitor management. Visitor Management in Tourism Destinations provides insight into critical concepts such as the visitor experience, service quality, the uses of indicators and frameworks, and interpretation. It also addresses current issues including the social and political dimensions of visitor management, the implementation of monitoring, vandalism and augmented reality."--Publisher's website

2017-04-22